London Marathon 2019:
New Balance x Virgin Money
The 2019 London Marathon was sponsored by New Balance and Virgin Money. Due to By Nevele's existing relationship with the New Balance brand, the studio was entrusted with art directing and designing the Marathon's social media activation through New Balance’s UK social channels.
Services:
Creative Direction & Art Direction
Graphic Design & Artworking
Design for Social Media Channels
Video Editing
Motion Design & Animation
Photo Retouching
Picture Perfect Retouching!
By Nevele was tasked with retouching and artworking the complete suite of images captured for the campaign.
The stunning photographs were taken by Tom Joy, and By Nevele also handled the colour grading for each image to ensure that the colours and tones aligned with New Balance’s photography style, accurately representing the product colours.